The 9 Best Places to Buy Eyeglasses in 2023 (Online or In-Store) (2023)

Heimcupsbuy glasses| The best places to buy glasses

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The 9 Best Places to Buy Eyeglasses in 2023 (Online or In-Store) (1)

Choosing a new pair of glasses can be both exciting and stressful. Between in-store and online options, the possibilities are endless and potentially overwhelming.

To help you narrow down the top competitors, below are some of them.The best places to buy glassesonline and in-store in 2023. We've also included some dos and don'ts and price ranges to make your shopping easier.

So go ahead and click on the different options. You're sure to fall in love with a pair (or two - we're not judging 😉).

The best place to buy glasses online

If you are looking for the best placesBuy prescription glasses online, here are some options for any budget:


FramesDirect.comhas frames for top brands like Ray-Ban, Michael Kors and Oakley at 20% to 50% off the original price. They use high quality lenses that can cost as little as $23.99.

The site offers a wide range of prescription sunglasses and contact lenses, as well as children's eyewear. Due to the luxury brands sold, FramesDirect can be more expensive than other online retailers. However, the reduced price of the frame and lens makes it a great value. Insurance is not accepted, but you can use itFSA or HSAdollars for your purchase.

Not only do you get a stylish pair of glasses, but you also have the opportunity to give back with FramesDirect's Buy One, Give One initiative. With Buy One, Give One, a pair of glasses is donated for every pair of glasses ordered. After placing your Frames Direct order, you will be given the opportunity to do so.donate glassesto someone in need. You can choose one of eight specific regions of the world to send your donation.

price range

Frames: $40 to $900+

Lentes: US$ 23,99 a US$ 127,99


  • Luxury brands at reduced prices

  • Eligible for FSA/HSA

  • virtual adjustment function


  • More expensive than other online retailers

  • does not accept insurance

SEE RELATIVES: FramesDirect Review


EyeBuyDirectIt's a great online option for finding quality, inexpensive eyewear. They have hundreds of frame styles and color options for men, women, and kids. In addition to its personal frame brand, EyeBuyDirect also sells Ray-Ban, Oakley and RFLKT.

The site offers 2-day delivery on select frames and often runs “buy one, get one free” deals on eyewear. Although EyeBuyDirect does not accept insurance, its products are FSA and HSA eligible.

Like FramesDirect, EyeBuyDirect donates a pair of glasses for every order you place. So you can feel good about giving back while looking good in your new glasses.

price range

Frames: $6 to $300+

(Video) Buying Prescription Glasses Online VS In Store

Lentes: US$ 6,95 a US$ 119


  • budget friendly

  • Eligible for FSA/HSA

  • shipping in 2 days possible

  • virtual adjustment function


  • does not accept insurance

SEE RELATIVES:EyeBuyDirect Review

The best place to buy glasses in person

Perhaps you prefer the face-to-face customer service of a brick-and-mortar store. Look no further; These retailers are some of the best places to buy prescription eyewear in-store:


WhileLensCrafterit also has an impressive website, worth mentioning from personal experience. The retailer sells brands such as Gucci, Prada and Ralph Lauren and offers 50% off the cost of lenses when you buy a frame.

LensCrafters offers customers the ability to bundle select frames and lenses at a price of $99 or $179 and offers 50% off additional eyewear.

Most LensCrafters locations have an attached cliniceye examscan be done, and make sure your glasses have an up-to-date prescription.LensCrafters accepts insurancefor purchases online and in your store.

price range

Quadro: US$ 16 a US$ 699

Lenses: $75 to $180+


  • they accept insurance

  • Eligible for FSA/HSA

  • practical eye clinic

  • personal frame assembly


  • May be more expensive than other retailers

best in america

best in americabecame known for its eye exam and its two-pair pack. Customers can get an on-site eye exam and two pairs of glasses for just $69.95.

However, this offer is only valid on selected frames. Higher price packages are available and depend on the brand of frames you choose.

Best Accepted in Americavision insuranceand allows you to use FSA/HSA funds on eyeglasses and contact lenses.

price range

Eye exam + frame and lens packages: $69.95 to $200+

(Video) The best place to buy prescription glasses online in 2023 #eyeglasses


  • they accept insurance

  • Eligible for FSA/HSA

  • practical eye clinic

  • personal frame assembly

  • Affordable package prices


  • Two pairs of frames that are within the same price point must be selected, or the total cost will default to the higher price point.

  • Buying out of the bundle option can be expensive.

SEE RELATIVES:America's Best Ophthalmologists

The best place to buy children's glasses

Finding the glasses your child wants to wear can seem like an impossible task. The following retailers have options that even the pickiest kids will love.

USA glasses

OUSA glassesThe site offers tons of options for kids, from eyewear with clip-on lenses to sports glasses for kids on the go. They also conveniently include the cost of common lenses in the price displayed on the website. If you want to upgrade base lenses to polycarbonate or transition lenses, you can do so for 50% off.

Another advantage of Glasses USA is that you can do thisUse your vision insuranceand use your FSA/HSA funds to cover the remaining costs. They also offer additional discounts for college students, teachers, nurses, first responders, and the military.

price range

$24 to $140 including cost of lenses


  • they accept insurance

  • Eligible for FSA/HSA

  • Prices on the website include the cost of the lenses

  • Additional discounts for those who qualify


  • Children cannot try on frames before ordering.

optical target

As if Target doesn't already have everything you want,optical targetit is a convenient place to buy glasses. And you can buy it in the store or online. For added convenience, you can also order glasses online and pick them up at the store.

First-time customers receive a 20% discount on their first purchase. They also offer a price of $59 to selectchildren's paintingwith ComfortLight Kids single vision lenses that make finding glasses for your child easy and affordable.

Insurance is accepted, as well as funds from the FSA/HSA to cover the cost of the glasses.

price range

Quadro: US$ 59 a US$ 120

Lentils: $25

(Video) Buying prescription glasses online: What they don't tell you


  • they accept insurance

  • Eligible for FSA/HSA

  • many branches

  • Order online, pick up in store


  • $59 offer applies to select children's frames only

  • There are more children's frame options available in-store than online.

SEE RELATIVES:How do I choose glasses for my child?

Best place to buy reading glasses

You can find a pairreading glassesjust everywhere. Pharmacies, grocery stores, and bookstores often have a small selection of emergency readers.

However, there are some online retailers that specialize in reading glasses, offering more options than you would find at your local pharmacy.

This site has just about every reader style you can imagine, in a variety of colors. You can filter your search based on your lens power and preferences to ensure you find what you're looking for.

In addition to reading glasses, also sellsreading glasses, so you can enjoy your reading comfortably and safely, even in bright light conditions.

Enjoy free shipping on orders over $35 and hassle-free returns if you're not happy with your order.

price range

US$ 3 a US$ 40


  • Accessible

  • Wide range of colors and styles

  • Happiness Guarantee Policy


  • They do not accept insurance or HSA/FSA as a form of payment. However, transactions involving reading glasses are refundable.

SEE RELATIVES: Are glasses any good? Read our full review

The best place to buy glasses without insurance

Not everyone has eye insurance to cover the cost of eye exams and glasses. However, there are still many options that can provide vision and ophthalmology services to the uninsured.

Costco Optical

Costco is known for providing high quality products and services at competitive prices. Eye care and glasses are no different.

Costco Opticalhas a wide variety of frames and lenses ranging fromdesigner brandsto Costco's Kirkland Signature products. Each Costco location has its own inventory, which means that frame style options are not included on the Costco Optical website.

Eye exams can be performed by an outside ophthalmologist at a Costco-affiliated optometry clinic. You do not need to be a Costco member to schedule and receive an eye exam. However, membership is required to purchase eyeglass frames or lenses from the Costco warehouse.

Insurance is assumedcostco eye examsand glasses, but not mandatory.

(Video) Best Places to Buy Eyeglasses Online for Cheap (Prescription & Sunglasses)

price range

Eye exam: $50 to $100

Quadro: US$ 45 a US$ 200

Lenses: $59.99 to $200+


  • Accessible

  • Does not require insurance

  • Eye examination can be performed at the same location


  • Didn't show inventory on Costco website

  • You must have a Costco subscription to use optical services

For those looking for a cheap and hassle-free option to buy eyeglasses online,39DollarBrille.comit's your thing. The site offers frame and lens packages starting at $39 for single vision and reading glasses. They have a selection of children's eyewear as well as prescription eyeglasses and contact lenses.

Another interesting advantage that the site offers is the ability to re-objectify your frames. So if your prescription changes, but you don't want to say goodbye to your tried and true frames, you can update them with your new prescription.

Select insurance is accepted and FSA/HSA funds can be used to purchase eyeglasses.

price range

US$ 39 a US$ 69


  • Accessible

  • Wide range of colors and styles

  • Customer friendly exchange/return policy

  • Eligible for FSA/HSA


  • Bifocal and multifocal lenses are available at an additional cost.

Keep your eyeglasses prescription up to date

once forOphthalmologistdetermine that you need vision correction, it is important that you continue to have regular eye exams to monitor any changes. Prescriptions are generally good for two years from the date of the eye exam.

If your eyesight changes, be sure to upgrade your glasses andcontact lensesto get the clearest view possible.

KEEP READING:5 signs your glasses don't fit

Page published on Tuesday, May 10, 2022


Is it a good idea to order eyeglasses online? ›

Reasons Not to Buy Glasses Online

Some experts say it's like trying to cut your own hair. It may be difficult to return the glasses. A large study found about half the online glasses had the wrong prescription or other problems. An incorrect prescription may give you blurred vision or make your eyes feel uncomfortable.

Is it cheaper to get glasses at Costco or Walmart? ›

Costco charges $130 for high-definition progressive lenses, which, as with all Costco lenses, include an anti-reflective coating. That's about half what you'd pay at many walk-in stores. But if you need basic, plastic single-vision lenses, you can pay as little as $29 at Walmart, about half as much as at Costco.

Is Costco or LensCrafters cheaper? ›

Consumer Reports surveyed more than 91,000 members, and Costco Optical topped the list of eyeglass retailers for customer satisfaction. The key factor? Price. The median cost for glasses at Costco was $186, while the median price at LensCrafters was $369.

Where can I buy reasonably priced glasses online? ›

The 22 Best Sites for Buying Cheap Eyeglasses Online
  • Liingo Eyewear.
  • Zenni Optical.
  • DIFF Eyewear.
  • Zeelool.
  • Roka.
  • Ambr.
  • Discount Glasses.
Dec 14, 2022

Which website is best for eyeglasses? ›

11 Best Places to Buy Prescription Glasses Online in 2023
  • Warby Parker. Best shopping experience. See at Warby Parker.
  • Roka Eyewear. Best frames. See at Roka.
  • Best for style selection. See at GlassesUSA.
  • Overnight Glasses. Extra fast delivery. ...
  • Best for high-quality lenses and massive frame selection.
7 days ago

Why are eyeglass frames so much cheaper online? ›

Online retailers that sell cheap eyeglasses and sunglasses often say they can offer low prices because they don't have the same expenses associated with a “brick-and-mortar” store, such as the high rent paid in retail shopping areas.

How long does it take to get glasses at Costco? ›

How long does it take to get glasses from Costco? If you order glasses for in-person pickup, Costco states they will take about 7 days to process. If you order glasses delivered to your home, it'll also take 7 days to process plus an additional 7 to 14 days to ship.

Which is better LensCrafters or visionworks? ›

LensCrafters's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of LensCrafters. Visionworks's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Visionworks.
LensCrafters vs Visionworks.

What is the cheapest way to get prescription glasses? ›

Where to Buy Affordable Eyeglasses
  • GlassesUSA. Limited time offer: Save 65% off frames for eyeglasses and sunglasses with basic Rx lenses + Free shipping to your doorstep. ...
  • Warby Parker. ...
  • EyeBuyDirect. ...
  • Zenni Optical. ...
  • Eyeconic. ...
  • Eyebobs. ...
  • Costco Optical. ...
  • Sam's Club Optical.
Jan 26, 2023

Why is Zenni so cheap? ›

Zenni glasses are made at a dedicated factory and shipped directly to the consumer. Also, because Zenni sells its glasses online, they don't pay for brick-and-mortar retail space. This means they can avoid costly markups, and they pass that savings onto their customer.

What are the most comfortable prescription glasses? ›

Titanium frames offer an ultra lightweight stylish highly flexible option for those looking for the most comfortable pair of glasses. It is durable, strong and corrosion-resistant. Titanium eyewear comes in a variety of colors for a clean, modern look with a hint of color. And, it's hypoallergenic!

What is the average price for Costco glasses? ›

Glasses cost an average of $185 at Costco Optical — 54% less than other chains and retailers. Just like in most places, glasses at Costco Optical can have a wide range of pricing. To start, it depends on the frames you choose. If you go with the Kirkland brand, you will pay less than if you choose designer lenses.

Why are glasses more expensive in store? ›

Have you ever wondered why glasses cost so much? When you buy glasses from a traditional brick-and-mortar retailer, you're not just paying for the frame and lenses; you're also paying big money to cover the retailer's hefty outsourcing costs, which usually include manufacturing, licensing fees, warehousing, and more.

How much should progressive lenses cost? ›

Average cost of progressive lenses

Compared to the slightly lower cost of bifocal lenses, the average consumer pays between $150 and $250 for their progressive lenses. For this price range, you should be able to purchase a decent set of progressive lenses.

How much do good glasses cost? ›

The average cost of glasses without insurance is $242, according to statistics from VSP. That's for frames only. For basic, single lenses, it's $113. That means the total will run you on average about $351 for a complete pair of glasses if you don't have vision insurance.

Is it better to buy glasses from optometrist? ›

An optometrist is an expert regarding eyes. A significant advantage of buying your glasses from them is that they can provide you with all the information you need to make an informed decision. With an eye doctor's help, you can be assured you'll get the best frames and lenses for your eyes.

Why do optometrists charge so much for glasses? ›

One of the key reasons eyeglasses are so expensive is the manufacturing costs; new technology incorporated into the making of glasses to have them deliver better results comes at an extra cost to the consumer. However, no amount of quality could indeed be worth the price.

How long does it take to get glasses from Lenscrafters? ›

Glasses can take from 3 - 7 days, depending on the prescription, special finishes, etc.

How long does Walmart take to get glasses? ›

According to Walmart, 98 percent of orders arrive within 7 to 10 days. If an item is in stock, it's not uncommon to get it even sooner. On the website, you can also sort reading and computer glasses by various degrees of expedited delivery if you need things sooner.

Does Costco membership include free eye exam? ›

Billing doesn't go through Costco since the optometrists are contractors, so your exam bill is separate from your membership. The glasses, contacts, and lenses are all Costco-owned, meaning you need a membership to buy those items.

Which progressive lens is best? ›

Best progressive lenses brands

We have to emphasize Varilux X series, including Varilux Xclusive 4D, Varilux X track and Varilux X design.

Is LensCrafters better than Costco? ›

It's about value; no low-quality, no-name brands. Costco and Walmart optical departments are half the price of LensCrafters, but they are also half the quality. Your best deals will always be to stay away from the big chains where you are just a dollar sign when you come in the door.

Are expensive eyeglass lenses worth it? ›

Cheaper lenses will give you the clarity of vision you require, but more expensive ones will give you a more distinctive pair of glasses, with personalized features. Customized features like lens color, anti-reflective coating, scratch-resistant, polarized, photochromic, etc. are the components of higher price.

Who is better Visionworks or America's Best? ›

America's Best Contacts & Eyeglasses's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of America's Best Contacts & Eyeglasses. Visionworks's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Visionworks.
America's Best Contacts & Eyeglasses vs Visionworks.

Who is LensCrafters biggest competitor? ›

Overview of's closest competitors

The closest competitor to the is that ranks 98321 worldwide, 28473 in United States. According to our estimations is getting 671.6K visits in February 2023 and the authority score of this domain is 54.

Is Walmart the cheapest place to get glasses? ›

Walmart offers some of the cheapest frames available and the lowest lens prices comparable to other retailers. A look at their available frames shows several options under $10. A reasonable variety of options under $30 are available as well for those unhappy with the limited extreme budget options.

Are cheap prescription glasses worth it? ›

Cheaper lenses generally use more common lens materials. They may not be as tailored to your needs as other lens materials, but they still provide clear vision for a fraction of the cost. Generally speaking, the lower the cost of your lenses, the fewer features you have available.

Is anti reflective coating worth it on glasses? ›

Anti-reflective lenses are very worth it, especially if you deal with a lot of glare from digital or LED screens, as well as glare from oncoming headlights when driving at night on a road trip. They also help you see better, look better, and feel better than going without uncoated lenses.

Is Zenni better than Warby Parker? ›

Bottom line. If affordability is the most important element of your next eyeglass purchase, Zenni might be the way to go. Though it tends to have lower prices than your local eye doctor's office, Warby Parker still tends to be more expensive than Zenni.

Do optometrists make money on frames? ›

Eyewear sales make up 62% of an optometrist's salary.

It's no wonder you're getting the hard sell after every eye exam.

Who competes with Zenni Optical? ›

Zenni's top competitors include Warby Parker, and Lenskart. Warby Parker (NYSE: WRBY) is a brand of prescription eyeglasses and sunglasses.

What are the best eye glasses that don't break? ›

In general, frames made from metal, titanium or alloys (a mixture of metals) stand up well to wear and tear. Titanium frames are very strong, lightweight and corrosion-resistant.

Which is better glasses with nose pads or not? ›

Are Glasses Better With or Without Nose Pads? The answer is generally up to personal preference. Some people find glasses with nose pads more comfortable because they hold the glasses on their face better and help prevent them from sliding down your nose or off your head.

Which glasses are better for driving? ›

In general, brown or grey tints are good driving lenses, because it will help you to identify traffic lights or brake lights in milliseconds and may improve your reaction time. TIP: Ask your eye care professional about tinted lenses with colour gradients.

How accurate are online prescription glasses? ›

Is the prescription correct? Consumer studies have shown that almost 50% of the lenses ordered from online retailers arrive with some error. These prescription mishaps are more common when buying glasses online because online retailers may not be able to accommodate specific prescriptions.

What do I need to know about buying glasses online? ›

You typically only need the following three things to shop for glasses online:
  • Your eye prescription.
  • Your pupillary distance.
  • Your insurance information (if you have vision insurance)
Jun 1, 2022

Can I just order glasses online with my prescription? ›

Yes! With an accurate prescription and pupillary distance, a pair of prescription glasses ordered online are the same as glasses you'd buy in a store.

Can prescription glasses be ordered online? ›

To buy eyeglasses online with a prescription, you'll need to secure a copy of your prescription information. The Federal Trade Commission (FTC) requires eye doctors to give you your prescription without an extra fee. For optimal results, you'll need to make sure your prescription is up-to-date.

How is zenni so cheap? ›

Zenni glasses are made at a dedicated factory and shipped directly to the consumer. Also, because Zenni sells its glasses online, they don't pay for brick-and-mortar retail space. This means they can avoid costly markups, and they pass that savings onto their customer.

Why is GlassesUSA so cheap? ›

In 2009, they set out to correct the vision industry and make that possible by launching GlassesUSA, an online retailer for prescription eyewear. By removing the middleman from the typical supply chain, the company says it offers more options at lower prices.

What time of year is best to buy eyeglasses? ›

When is the best time to get eyeglasses for cheap? Many online and brick-and-mortar glasses retailers offer big seasonal sales several times a year. The best times to get deals on glasses include late summer and early fall for back-to-school, major holidays, Black Friday and Cyber Monday.

When you buy glasses online how do you get them fitted? ›

Some online retailers — like Warby Parker — have brick-and-mortar locations you can visit for adjustments. If that isn't an option, though, you can usually go see an optician for an adjustment. Many opticians will do this for free regardless of where you purchased your glasses, but there could be a small fee.

Do you need insurance to buy glasses online? ›

Essentially, you don't need insurance to order glasses online. There is a straightforward process to get affordable, stylish glasses even if you don't have vision insurance. This can be done by getting a low-cost eye exam and then shop for discount glasses online or at an optical store.

Can I order glasses with my old prescription? ›

Unfortunately, you won't be able to get a prescription filled without a new exam if your prescription has expired. It is actually illegal for someone to fill an expired glasses prescription. Even if you think your vision hasn't changed, you still need to get a new exam before you get new glasses.

How long do online prescription glasses take? ›

Expect to wait 7–10 business days to get new prescription glasses following your eye exam, though quicker turnaround times are possible (especially with expedited shipping). And remember, once you get your prescription from an eye exam, you can use it to order glasses at any optical retailer (online or in person).

Can you get your Walmart glasses prescription online? ›

Walmart's website has been updated, and you can now order only frames online. You won't be able to add your custom prescription and have ready-to-use glasses delivered to your door. Instead, you can order your prescription glasses in-store or order your frames online and have the lenses replaced later.

Do online glasses do progressive lenses? ›

Contrary to what some think, you don't absolutely have to buy progressive glasses locally. They can be purchased online and you can even save a substantial amount compared to what you might pay at a local store.

Are LensCrafters lenses good quality? ›

Overview. LensCrafters has a consumer rating of 2.38 stars from 33 reviews indicating that most customers are generally dissatisfied with their purchases. Consumers complaining about LensCrafters most frequently mention eye exam and new glasses problems. LensCrafters ranks 82nd among Contact Lenses sites.


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